Activity 2: Deconstructing MediaChoose one print advertisement on a magazine and paste it on a separate sheet paper. Answer the following questions to quickly deconstruct any media message coming fromthe printed advertisement you have chosen.1. Whose message is this? Who created or paid for it? Why?2. Who is the "target audience"? What is their age, ethnicity, class, profession, interest.etc.? What words, images or sounds suggest this?3. What is the text" of the message? (What we actually see and/or hear)4. What is the "subtext" of the message? (What do you think is the hidden or un statmeaning?)5. What tools of persuasion" are used? (Ex. Beautiful people, Association, BandwagiSymbols)6. What positive messages are presented? What negative messages are presented?7. What part of the story is not being tald?pasagot po ty​

Answers 1

Answer:

1. *the advertisement was created in paid for by company promote its new product.

2. *this advertisement target people of several races and age

* there is an appeal to the upper-class or those who desire the same upper-class.

*there is also an appeal to those who value family.

*the ad also targets people who want to have fun with family.

3. *we see a closed night family of five who are well dressed all of them seem to be genuinely happy.

4.* the ad suggests the people should wear their brand.

* and if someone does he will seem wealthy,educated and interesting.

5.* beautiful people: there are paid models in this ad and they are all attractive.

*association:the brand is related to fun leisure and popularity.

*bandwagon: in order to bicol in popular you need to wear their brand because everyone in this large,cool family does.

*symbol:mercedes denote wealth,newspaper=education

6.* the positive message presented in this ad are family education and people coming together.

7.*they actually intend to put emphasis on superficial things (brand)but of course it was done in a very subtle way.

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